We've reached a whole new stage of Apple iPhone 7 rumor management.
For months we've watched as iPhone 7 rumors big and small have made their way from Apple's leaky cauldron(?) China(?), Foxconn(?) to the salivating public. They cover everything from size, shape, number of cameras and ports to memory and potential new colors.
What if you synthesized all that into one idea, one simulacrum of the possible real thing? No, we're not talking about a 3D rendering. Instead, someone made a physical model, or mock up, that represents virtually every reasonable iPhone rumor we've heard since the 6S was released almost a year ago.
The title of Unbox Therapy's new video is iPhone 7 Plus - Hands on with Prototype. But as the host makes clear in the video, it's a mock-up produced by a Chinese company called B Sound. It is, though, an incredible piece of work. Every detail, sans a working OS, looks like it was produced by the House of Apple and not some Chines Apple products knock-off company.
The mock-up includes a number of rumored iPhone 7 features, including the smart connector, dual camera and the removal of the antenna lines that separate the pieces of the chassis on the iPhone 6s. As you might expect, it does not have a headphone jack.
There have been other iPhone 7 prototype/mock-up videos, though not as clear or well produced as this.
So what are we to make of this one?
If Unbox Therapy had a real Apple iPhone 7 Plus prototype and showed it off this extensively in a video, Apple would likely beat a path to the host's door, grab this purple phone and ask someone to arrest the guy. Need we remind anyone about what happened with the iPhone 4?
The video, which was posted on Wednesday, has amassed over 3 million views in 48 hours and, so far, there's no sign of an angry Apple or a cease-and-desist order.
Which makes us fairly certain that this is just expert craftsmanship and not a high-tech caper.
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