• Thursday, 19 May 2016

    How to navigate the dynamic digital marketing world

    Posted By: Uni logo - 09:43:00

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    Mashable recently hosted a special #Mashies Twitter chat to discuss how to adapt to the changing landscape of digital marketing.
    Over the course of an hour, @MashBusiness covered an array of questions, ranging from some of the challenges brands and agencies face in digital marketing today, to different ways brands can adjust to the various changes social networks make to their platforms.
    Several digital marketing experts joined us to share their insights including: B. Bonin Bough, chief media & ecommerce officer at Mondelēz InternationalCaitlin Bergmann, director of content & creative at MediaComElisabeth Bromberg, director of global social media at Kiehls; and Tham Khai Meng, co-chairman & worldwide CCO at Ogilvy & Mather New York.
    Check out highlights from our chat in the Storify, below:
    bizchat_navigate_digitalmedia_pin
    IMAGE: MASHABLE COMPOSITE, WOCINTECH CHA

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